|
Post by account_disabled on Oct 23, 2023 10:17:28 GMT
Let's think about mobile formats where spaces are really limited. An essential prerequisite for an effective call to action is the correct choice of size it must be large enough to be noticed and to be able to interact with . Often in the construction of mobile designs, buttons are created that are not optimized for touch and are difficult to select. The Apple for all buttons, minimum size of x pixels and Android at least pixels guidelines indicate the size of the selectable elements at least millimeters thick. How to do A/B tests for a CTA and what they are for Here we enter the photo editing servies field of growth hacking , or almost. There is no right choice for all situations and repeating the choices made in different environments may not produce the expected results. It therefore becomes essential to verify the effectiveness of calls to action and monitor their use through A/B testing procedures , with the aim of progressively optimizing them. A/B testing means producing versions of the same element version "A" and version "B" hence "A/B" and submitting both to users to see which performs better. You'd be amazed at how much a small change in one sentence can change the results. As always, however, the big leap is made by the result of a series of optimizations made thanks to various A/B tests. The A/B test therefore allows you to measure the performance of different layouts and empirically identify the solutions that work best. Continuous improvement allows us to achieve significant results in the conversion rate.
|
|